Today, we're talking about paid traffic. OK, so this is not free traffic that you get from Google or YouTube or somewhere else. This is actually traffic you have to pay for now. The benefits of page traffic over free traffic is that it's instantaneous. The you know the minute you pay for it, the minute you get it, and then if you stop paying you stop getting. If you if you want more traffic, you pay a little bit more and you get more. So it's very very flexible and you can target it very very effectively and you can. To get the exact traffic that you want now, of course, there are some caveats with this system, right there is you have to deal with the rules and regulations of the specific traffic platform you're getting. You cannot. You cannot go around the rules because you risk getting your account banned and certain platforms have certain rules that other platforms might not. So there's a lot of little details and a lot of intricacies that you need to be aware of. Now I've been buying traffic for around 10 years now, so I know exactly what you can expect. And so, in this video we're going to talk about your realistic expectations so that you don't get your account banned and that you know exactly how to promote pretty much anything on any kind of traffic source. And so in this video, we're covering the five major traffic sources. OK, and I'm also going to touch a touch up on some of the smaller traffic sources as well. So definitely stay tuned. OK, so the first traffic source I want to cover his Facebook. OK, this is 2020 and things have been changing a lot. In 2018 you could kind of promote some of the offers. 2019 you can kind of promote some of the other CPA offers, but in 2020 Facebook has gotten very strict and their algorithm is really good and they can detect when you're trying to promote sweepstakes and service and things like that. And so I call Facebook as probably one of the highest quality of traffic that you can get. And there's another advantage of Facebook is that you're able to target top of the funnel traffic and what exactly is top of the funnel. Well, what it really means is that you're targeting people who don't even know that they need your product, and they don't even know that they have a problem that your product solves. OK, so you know, it's people that are simply browsing Facebook. There are just browsing different things and then all of a sudden they see an ad. They see your ad and they are like, well, wait a second. No, they start considering about the ad, and so the advantages of Facebook is that you're basically reaching people before they even start to kind of browse around and try to figure out. What kind of products are available so that is called top of the funnel as opposed to middle of the funnel or end of the funnel? And so that's one of the major advantages. Another major advantages you could really pinpoint the kind of people you want to target. You can pinpoint by interest by behaviors, by demographics, countries, cities, anything you want, but really one of the most powerful things is the interest and behaviors. OK, that is like very, very unique to Facebook. And you know, there's some other platforms that are able to do it as well. Facebook has gotten really, really good at it because Facebook is collecting data from within Facebook itself, but also outside of Facebook. So whenever you're browsing something, maybe you see Facebook comments or on the bottom of the website. Or maybe you see you know, like like share on Facebook, things like that Facebook is collecting all that data and as a result it knows a lot about the kind of people that are both inside Facebook are using Facebook on the regular basis but also people that don't really use Facebook but. Might have some connection to Facebook, maybe they had another account before so Facebook is able to really collect a lot of data on people and so that makes it very powerful now in terms of advertising on Facebook, Facebook is probably one of the most strict. District is kind of the most strictest traffic sources out there today and so just to be honest with you, Facebook is really cool with kind of three main types of offers or I can even say two types of offers, right? And these are physical products that you selling yourself, right? So you're not an affiliate for this physical product. In other words, you're doing drop shipping, right? You were doing e-commerce. Maybe you have your own store. Maybe you're drop shipping, right? You're ordering them, and you know from China or another place and there are being shipped directly to the customer without you even touching them. That's still that's still your product, right? Regardless, if you're drop shipping or not, that's not affiliate marketing. And so Facebook really likes drop shipping, right? As you're probably aware, every every drop shipper is basically using Facebook. Another thing that Facebook likes a lot is basically your own products, right? So if I go out? An I start like an eyewear brand right? I start selling sunglasses right? Maybe something like like I have here or something like I have here. I can go out and sell this on Facebook. It's completely legit, completely compliant. There's no problem with that and so in other similar thing that I can promote on Facebook is if I have my own company right? So maybe I'm not selling sunglasses, but I'm selling services, right? Maybe I'm selling, you know, you know Facebook ad management systems or you know. SCO services, or, you know, some kind of digital marketing services? If it comes from me directly or my agency, I can do that on Facebook without any problems. The problems begin when you're trying to do affiliate marketing, and typically with affiliate marketing, you're making a lot of these bold claims. You're saying, hey, sign up here and you have a chance to win $1,000,000 or $100,000. Facebook doesn't like that right? Because there is a disconnect with the kind of offer and the kind of claims you're making, right? There is a disconnect between the ownership of the offer U and the offer and the claims they're making and the result, right? So In other words, you are basically promoting something else that offer is making crazy claims that might not even be true. We don't even know, and so Facebook doesn't like that disconnect. Whereas if I'm selling sunglasses, Facebook is cool with it be cause you know these are my sunglasses. I have a picture of them, You know, I might make some claims or not, there are polarized there. This there that color and this and that. And that's what the customer is going to get. And so when it comes to CPA marketing, you're kind of. You know it's very difficult to advertising on Facebook and that is why there is a third method of advertising on Facebook. And that is basically by creating something called the buffer. And this buffer looks something like this is that you have the visitor. You have a traffic source and then you have an article, right? You have a piece of informational content, right? And so you have informational content with just that basically talks about a solution. Or the kind of problem that the person is having or might be having and then later on somewhere? Maybe inside that article. Or maybe on the sidebar you finally advertise a product, your own product or an affiliate product. You gotta have a buffer, right? So this could be a sweepstake hole for this. Could be a survey, could be anything else you need a buffer and that is kind of the thing about Facebook is that Facebook if you are not advertising your own product then you really need a buffer. Now there are all kinds of grey head and Black Black Hat ways using cloaking in all of these things, but I don't want to even get into that because I don't even. Even recommend that it's filled with a lot of problems and you know it's a It's a very. It's getting harder and harder to do all these kinds of Black Hat and Gray had tactics, so I don't even want to cover that. But all I'm here to tell you is that if you're not doing drop shipping if you're not selling your own products, you know like I have. Maybe I'm selling SCO services or I'm selling papc services right? Paper, click search marketing, things like that and I'm doing affiliate stuff. I need a buffer. I need to have a site, OK? And that is kind of how we do not want to go deep into Facebook. Right now. I'm going to make another video in 2020. You know, Facebook advertising in 22. And then I'm going to show all kinds of methods you can use, but that is really what it comes down to. If you don't want to create a site, then you're going to have a lot of trouble on Facebook and Facebook likes to ban accounts indiscriminantly, right? If they feel that there is something is of, they're going to ban you and you're going to. You'll have to create another account is going to be a lot of pain and things like that. So you have to be very careful with Facebook and I'm going to share with you some tactics in a future video. I don't want to talk about. In this video, because this is come talking about general tactics and methods for pay traffic. OK, the second method I want to talk about is Google ads. And as it happens to be, this is actually one of the ads I'm seeing on Facebook, right? And so Google ads right? Google as a search marketing right? Google ads search marketing. You're basically able to advertise things that can be described using keywords. OK, we're not talking about display ads, that's kind of a corollary to this. You know, if you have banners and things that you can use display as. But when it comes to Google ads, you need to be able to describe it using keywords and so it presents it's kind of you know you have kinds of cons and pros with that. I want to talk about real quick. First of all you can advertise affiliate products on Google as Google ads is not as strict as Facebook and as a matter of fact if I type text chemistry which is actually a ClickBank offer that I I'm promoting from time to time you actually see affiliates right? So both of these are affiliates. These are not official sites as far as I know this is OK. So this. Could be in the official site. This is definitely in the affiliate, right? So if you Scroll down you have two. You have another ad here, right? This is probably also. This is probably also in affiliate. The only thing is is this is probably an official site and so Google is cool with it right? Provided that you know you have a legit page, you're not making crazy claims and that you're not advertising things that are forbidden using their terms of service. So with Facebook, you cannot advertise online dating, so you cannot do any kind of dating offers and things like that. Well, with Google ads you can advertise pretty much a lot of things. I think there only you will have to go through the list and figure out what they don't like, but you can advertise Bitcoin and things like that, although they may have changed their policies, but you'll have to check with that. on Facebook, you cannot really advertise Bitcoin and so the thing about Google as is that there are a lot more flexible, and they're not going to go out and Ban your account like on Facebook. The only thing they might do is disapprove your ad from going live, and in that case you can actually reach out. Using phone support, you can actually call them. You can speak with someone. This actually happened to me about a month back. I basically called him up and we diagnose the problem. What it was, we couldn't do it over the phone and so the rap actually called me back in like 24 hours or 48 hours and we fix the problem and so when you're advertising on Google right, the thing you have to keep in mind is your bidding for keywords and so it kind of a problem. It presents a problem when it comes to CPA offers Becausr we CPA offers. You have, basically you have a lot of these. You know very quick payout, right? So if you're bidding for keywords and there are like 2 dollars $2 per click, right? Or even $1.50 per click, which is definitely not uncommon, it is pretty common. You want something that's higher, right? You want something like 30 Super lead, right? You want something that's much higher, so we're going to be looking at offers that have $40 per lead, and so it's it's, you know, we search marketing. It's kind of difficult with CPA because you can forget about anything that's $2 and 15 police, right? Because? Each click is going to cost you like to Pearl, even if you know if each click doesn't result in a sale, then you're basically you're going to go broke very very quickly and so you can promote CPA stuff. I like CPA. You can definitely promote it, so here is like a landing companion, 48 per lead. They allow our search marketing and so you can get into that. You can promote it. I do recommend having your own landing page right. So if we go in here I guarantee 100% right. None of them are linking to a ClickBank page directly, right? So at the very least, you want to have your own landing page and I have, you know I have landing pages for texts chemistry. Anything I promote on Google as I create my own lining page. So you do want to have your own landing page cause Google basically it wants the linked to be like so the link you have displayed here. It wants to kind of be very very similar. Pretty much the same as the final URL and so if you're not going to put, you know ClickBank. Com Here or like you know that long hop link right? It just doesn't look professional. You want to put the actual name right so? If you have the name here and then you redirect or I'll click bank. You know it doesn't look very professional and Google is probably not going to approve you, so you do need a landing page. I do highly recommend the landing page and aligning pages going to convert much better. You'll be able to collect emails, things like that and actually so this is actually a landing page that I was using for more for my campaigns on Google. As in being as and this is a nice landing page. It took me about 15 to 20 minutes to build it myself very very quickly and as a bonus. I'm also collecting emails, right? So this is this is the strategy I recommend when you were using Google ads, and so it's a lot. It's a lot less hassle than Facebook ads, but the disadvantage with that is your targeting people kind of in the middle of the final or towards the end of the final. So for instance when we were talking about this particular case text chemistry, this is something that I would call middle of the final or even close to the end of the funnel, because for you to reach these pages and this is kind of what I was doing, you'll have to search for text chemistry. Review or text chemistry promo right. And if you type in that you see ads right? And the reason this is middle or towards the end of the funnel is you're actually typing the product name. You're not typing something. You know what to do when a guy doesn't text back, right? Doesn't text you back right? This is something that's called top of the funnel, right? If I do this, this is top of the file. You're probably not going to see. As for this BIH cause it's not very monetizable, as something that's middle or end of the final bottom of the funnel. But if I type something like tax chemistry promo right or something like that, I'm going to see as because the person is already. They already kind of decided they're under fence about buying the product and so you have a couple of different strategies now. Would recommend doing things that where you are targeting bottom of the follow middle funnel. So meaning like you're basically bidding for the actual name of the product, right? So if you're promoting something like text chemistry or you go out to Max bound and you find something like. You know we're looking so if you go to something like we do search options and we go to e-commerce where you see a lot of products and we click search, we're going to see products with high CPA offers and so you have next part you have tactical laser light, right? Tactical laser light pays $22.00 per lead and they allow search marketing and so if you're promoting that you want to bid on keywords, that kind of similar to tactical laser light. You want to bid on product key words you don't want to bid on, you know. Kind of like this informational like something way way before. They even decided they needed the product, so all of these products you can easily promote on Google search marketing, right? Google Google ads and things like that, but I would highly recommend you create your own lining page. That way you can create something called the custom domain, which is what it is, which is what they're doing here, right? So this detects chemistry.com. This is a custom domain and if we go to that lining page, you're going to see a landing page and then you're going to see. Check out now and that's going to go to the ClickBank offer. It might even go to ClickBank actually to the checkout page instead of to the actual landing page. Which is something I'm pretty sure they're doing, and so you want to create your own landing page. You want to have a custom domain that is the professional way of doing. I cannot recommend really to you know to pick an offer. Let's say we want to promote something like, you know, like let's see tactical pen, right? Where is it OK to tactical laser pen? I click on that and then you build the link, right? You build the link you say search you say raw and then you have and then you have this crazy link right? You cannot link that on Google search. Google is just not going to improve your ad. Because it doesn't even look professional at all and I cannot really recommend that. So if you were going to do it on Google search marketing, go out. Get yourself hosting, you know, build the landing page. I have a video on it on my on my channel. You can learn exactly how I go about it and you have to create a custom domain, which is exactly what they're doing here, right? The text chemistry.com is a custom domain and so you can create. You'll have to create a custom domain. It's going to cost you like wellthisis.com is going to be like 1011 bucks. A year or you can get something like very similar and maybe like some other ending which might be cheaper and so that is something I recommend, but for the most part Google as a really great you can target, you can target the demographics. You can also target the kind of size where the people are so you can do a lot of crazy things and you know I recommend doing something called a broad match. Our broad modified match and also exact matches. I'm going to go into that probably in another video. Kind of do a case study for all of that, but that is kind of the situations you have, right? You cannot really advertising or $2 sweepstakes offers, right? Because you're bidding on keywords and sweepstakes are really hard to describe. Using keywords, right? Cause what are you going to bid on? Let's say it's iPhone, iPhone sweepstakes. You cannot really build an iPhone keywords because it's going to be very, very expensive. You will have to build bid on something like that. And So what you want for Google as right if you go into Google ads, which you generally want, is something like you want to do a lot of it is going to be e-commerce in the section, but then when it comes to things like ClickBank and elsewhere, you can promote a lot of those offers, right? Because they are very established offers right? With Max bound you have a lot of sweepstakes. So if we go into sweepstakes you really can't promote any of that right? You cannot do this on Google with a $50 McDonald's gift card for $2 per lead, right? You cannot do that on Google. If you build an email list, you can do that later on, or if you were advertising aside, maybe an article. Things like that you can do that later on as well, and so that's kind of the situation with that. Next, I want to cover Bing Ads, right? And being as a really really similar to Google ads, except they are cheaper. They are a lot more flexible, right? The chances are you can even direct link on Bing as this is something that I've been doing for a couple of years. Just direct linking to offers and so you have a lot of options when it comes to Bing Ads, so I went on Bing Ads. I thought this text chemistry, which is this ClickBank product and I see four ads right? So this is not this is not the right ad. They're actually doing their ads wrong. Well, they're not right, but they're actually matching for something that something else completely, but really you want to be looking at this sub three ads, right? And so you have CB discounts, right? Text chemistry they're not even using a branded domain, they are. Well, it's not a direct link, right? If you click on that, let's click on that can see and they're basically OK, so they have a landing page. They have a line equation. If I click on order now I'm going to be redirected to click my so they have build their own lining page, right? And so they still have done that. They could have done it a little bit better by having. A branded the main OK I don't even see that add anymore right now. I see text chemistry. Another I see three different ads and this is the official site and if we Scroll down we see we see four more ads right? We have text chemistry. We have Amazon.com which is unrelated an we have text chemistry system review. OK so we basically see three as an so Bing Ads is very very similar to Google ads. In fact you know they also have that great phone support. I actually had a rap rap reach out to me and say hey. We notice your advertising with us. Would you like to speak with us and we're going to help you? You know basically to spend more money and we're going to help you get more keywords and optimize your system. You're not going to have that from Facebook. Facebook is never going to reach out to unless you're spending a lot of money. And so with Bing Ads which you want to do is you also want to be bidding on something called these branded keywords? OK, I'm bidding on the product right with this with this website. With this landing page, I'm going to be bidding on the product because I am already. I'm assuming the person is aware of the product. I'm assuming that there just comparison shopping. Right now they they want to buy the product, but there are still looking for discounts there. Still looking for reviews and so that is why I would be basically bidding on this branded keywords, tax, chemistry, texts, chemistry, Amy ner Amy North, which is kind of the woman who wrote this product text chemistry, real scam. Maybe an article. Is that a scam? Is it not a scam? I would not be bidding on text chemistry free. Because I don't want you know these basically like window shoppers, people who are in all these people who are not willing to pay for anything or I don't want them. So I'm going to make that a negative keyword. I would. Basically I would not be bidding on login. I would not be bidding on refund. I would be basically bidding on maybe text review a min. Or there's also promo things like that. If I do that on promo I see ads and basically these sites are bidding on these keywords. They're bidding either on text chemistry as kind of a broad search or their bidding on. A kind of an exact measure. Even the phrase match, right? It's kind of hard to tell, but they're basically bidding on this keywords and the fact that there are bidding on this keyboard is the fact that you were seeing ads really shows that there is. There is money to be made here, right? So anytime you basically turn on the keyword, this is kind of a pro tip you basically searching for something and you see ads. That means, generally speaking, that there's money to be made right at least like 80% of the time, unless the company is like losing money basically. So if I type something like. How do I get a guy to text back something like which is kind of what text chemistry does? I'm not I shouldn't really see add OK, I see an ad and this is actually a an ad for a ClickBank product. This is actually a direct link to a ClickBank. His secret obsession which is a ClickBank product so who knows people are actually building? Yeah, they're actually bidding. Oh so here you go. Is is your break up temporary? This is actually a love learnings from text chemistry so there actually bidding on. Informational keywords, which is something I don't really see in Google ads and one of the reasons is be cause they're actually cheaper to bid on Bing Ads, and so there are not, so that are actually being on the kind of these top of the funnel, informational keywords and so that is something you can do as well, right? Because something like this is going to be a lot cheaper than building directly on text chemistry, right? So if I do text chemistry is going to be a little bit more expensive or a lot more expensive depending on the actual ad. Depending on your competition, depending on the market. And things like that, and so that is how you do. Being as right. You obviously being as the same rules apply when you're in Max Bounty. You want to be building. You want to be bidding on actual physical products, or at least products that they could be. Informational products like takes chemistry, which is an informational product. But you want to be bidding on products that actually have volume, right? So text chemistry has some volume, not a lot of volume, but still enough to bid on. But you know you cannot really bid on things like iPhone 11 or something that is just too general. And so you cannot really do sweepstakes on service. I cannot recommend that BIH cause, even though it's it's cheaper than Google ads, you're still going to be paying in or dollar 50 a dollar per click. So you need something that you know 25 per lead, right? So this is a CC submit. We cannot really do sweepstake zip some mess. We will have to do e-commerce stuff or at least branded stuff right? So for instance if you were going to dating right an you see some kind of an offer for a site. Singles 50, right? You can't do that, provided there's a lot of search volume for this is a well known brand, right? So when it comes to dating you have you have some size that have that are pretty well known right there. Big brands like Match.com is a big brand and maybe some of these sites like I don't really know exactly like the search volume of this, but if any of these brands have a fairly big search volume you can build on that and that is only provided that you're going to see a big payout, right? You don't want to build bid on something that has a $2 Pleat. Dollar 45 Police 429 point lead is just not going to work. Yeah 16 is a little bit better. 75 is even better and so you kind of have to read the offer and see what there they want. 38 is better but you know like I said before, when it comes to ClickBank you could pretty much been on anything because like text chemistry is like $50 product right? And you're going to get 75% of that which is like I know it's like $40 right? It's like about $3738 you're going to get on that so that is totally worth it right? If you have the right conversion. To bid on things like that and so that's kind of the situation with Google ads being at an when it comes to that, you can totally do it. I recommend to start off definitely with Bing Ads. Go ahead, go to Max bounty or whichever CPA network you're part of. Go find some products that are at least $50 payout and create a landing page creator branded domain. It's only 10 Bucks, 10 bucks a year and it's going to help you that conversion considerably, right? So I would not do something like you know there was a, so if I go. Into my being as right and I see like helpful overview. OK, it's like you know it's the reason they have something like that is probably there running a lot of different offers for different products. But if I were you and I want like the best results, I would have something like text chemistry you can have and have something like that text chemistry or you know something similar. I'm sure that's taken or you know they have a deal side deal offer, but I would probably get something I would not I would not run it from like a CB discounts like ClickBank discounts or something like that. I would actually have an actual branded domain specific to that offer, and that way people see OK. This is detects chemistry and they're talking about text chemistry, and you know, people might think this is an official site and so you can try something like that. You can have something like gethimback.com. How to win them back, you know things like that, something that specific to the offer in the product you're going to have a lot a lot better conversion like that. Alright, so that is kind of the situation with being as very very similar to Google as except you have a lot more flexibility. You have great phone support. And you can really you can live in direct link if you'd like. Of course I don't recommend it, but if you'd like you're not going to get bang band on Bing and dad might even be approved, whereas with Google there are a little bit more strict with that. Alright, so the next thing I want to talk about is YouTube ads. OK, YouTube ads are fairly new when it comes to affiliate CPA marketing. It's only in the past couple of years people are starting to use them, maybe even in the past year or so. I know for drop shipping stuff people haven't really been using YouTube ads. Until, like later on and so I really like You Tube as YouTube as a really really great. They are fairly cheap right now and So what you want to be thinking about when it comes to YouTube as is that You Tube ads are like their contact specific so your not bidding on keywords per se. You're actually bidding on where the kind of pages you want your ad to be shown and the kind of audience you want and the kind of kind of context around the ad. And so you can pretty much promote any kind of offer you want provided. Like I said before, this is a Google property so you want to have a landing page. You want to have a custom domain and all that like like we talked about with Google ads. But the benefit here is that you know some of these offers. They have something called a kind of affiliate resources, so you can go out some. Some even have videos an you can actually find videos and you can actually promote those videos now YouTube and has generally two types of formats. OK, the first is something called the discovery. Add OK and water discovery add is really is. It's like a video I'm making right now. It's a tutorial. It's a piece of informational content. Generally, I'm not going to be pitching in this in this kind of video like I'm not really pitching in any of my videos. I'm basically teaching you about a certain topic. I'm taking a problem and giving you a solution. So if you wanted to learn about you know you have a, you know you want to learn about a. I'm going to tell you how it works. You want to learn about B. I'm going to tell you how be works and that's what discovery ads are. So instead of having an organic video like I'm making right now, you basically create a video and you run a discovery admin. That ad is going to show up pretty much wherever you see these other normal videos on YouTube, and so the format with this is this is going to be kind of a non pitch. You're basically doing something, you're explaining something. The second type of YouTube. There's something called an instream ad and this is a basically a pitching ad right? And these are the videos you see interrupting flows you may have seen them in one of my videos. You're definitely seeing them in other videos pretty much all over YouTube. Before you start playing a video. You have a video that appears before the start of the video you wanted to watch, and typically these are very, very quick as they are typically about a minute, maybe 90 seconds, maybe a little bit longer, and they're generally pitching you something right. The goal of that ad is for you to learn something, but really it's not about learning. It's more about hey, you have this problem. Well, we're going to fix it, for you were going to try to sell you something. They are kind of a pitching videos, right? There are not 30 minute long or an hour long tutorial on something. And so you know, they serve very, very different purposes. They have different goals and objectives, and so the way you're going to do it right, you're going to have to. Basically, you gotta find something that has a relatively high payout, right? Because you're going to be bidding on something called cost per view on that cost per view basis. You're not going to building on clicks or anything like that. You're going to be bidding on views, and so you want obviously something that may be at least $50, right? Like this is something that I would do I would get something at least $50. E-commerce this really well e-commerce. This really well. Obviously if you have your own product you can easily promote that as well, but we're talking about affiliate marketing here, so e-commerce this really well like a tactical laser light you want to promote that yeah, then you have a video where you are quickly explaining how it works. OK, so you know some offers. Like I said before, they actually give you videos. If they don't then that's not a problem at all, be cause the tactics that I would use right? If you want to use discovery as then you have to make something called the review video right? So for instance. Let's say I want to promote text chemistry on YouTube. I basically go out and I make a review about it. Now I can basically talk to the camera like I'm doing right now, but that's not necessary. I can basically, you know, I can go on the website, I can go on their official website and basically just record the screen of me doing a review and that would be at discovery add because I'm basically making a regular video and so when people type, you know text chemistry review, my ad is going to appear and you know I can. I can make a normal video, right? But I can also make it a paid video so my ad is going to appear. Anytime people are searching for relationship advice or something similar, and so with YouTube as right. If you're making discovery ads, you want to create kind of informational content. You want to create a video about something like hey, your guy doesn't call you back. What do you do? You know he doesn't. He doesn't text you back. What do you do? And then you talk about that a little bit. And then you say, well, here is a really good product that you should try out that it has helped alot of women and it's text chemistry or something. So that's a discovery add format if you want to go using the in stream. Which is this interrupted ads? Then you have to make a quick video in Ojai. Have you had this problem? This guy is not calling you and then you know you know you go to this point a lot quicker so you can do. You can do either one or the other. I have experimented with both. They both work but they have different situations right? One is kind of a tutorial, an informational content, the other one is a pitch video. So you know that really depends if you are in ClickBank or if you actually found an offer on Max bounty that gives you videos. And admittedly, there is not a lot of offers that give you these kinds of things. What typically happens is these are pitch videos, right? Usually the if you're given a video that you can use to promote their going to pitch videos, meaning they're going to be like 90 seconds to minutes, and these are more our best suitable for in stream ads, right? That basically the ads that interrupt and so. But if you want to create your own video then you can do a discovery add. You could do an instrument you can do whatever you want and so I don't want to go to deep into it. I'm going to do that probably in another video, maybe even a case study. But that is generally how you do it, and again, it's it's really good with Google, right? It's more flexible than Facebook then making videos on Facebook. You're not going to get your account banned if you have aligning page. If you have a custom domain. If you're doing it the legit way and then you're not direct linking or anything like that, and so that is kind of what I would suggest, I've been experimenting with videos a lot lately. I really like them an I think video overtime is going to be more and more prominent and it's going to be more and more effective over the years. Because, you know, video tells a story a lot better than you know. Having like a simple landing page or something like that. Alright? And last but not least I want to talk a little bit about Quora as because Quora ads are very, very interesting and so there is a lot of opportunity with Quora ads. I have experimental little bit with quarter ads and so I have done a little bit. Obviously my experience is not as big with Quora ads as some of these other platforms, but it definitely is interesting. This is something that you can go into it you. This is something that you can experiment with. And so the thing about Quora ads is the way I view them. They're kind of a mix. Other combination with Facebook and Google, right? You can bid on different things, right? You can actually bid on topics, right? So I can basically build on different topics that I can have. It appear I can build on different questions, right? I can have the ad appear next to certain questions. I can also bid on different keywords that I might be typing something here, right? So there's a lot of ways. Obviously I can bid on the demographics if I want to reach a certain audience. Things like that. What the things that are interested in. I can also optimize for conversion. There's a lot of things I have an entire video on Quora as on my channel. Definitely search for that. You will find it. But in terms of what kind of stuff you can promote on Quora, well, here is an add on Quora right? This is by yield St which is kind of an investment company where you can invest an. It will hopefully grow your wealth there. Your money, your funds and all that. And so this is a big brand right? This is not a CPA offer an so I would not really recommend you advertising. You can kind of forget about advertising sweepstakes service. All of that on Quora is just not realistic. Obviously there are free methods of doing that. You can be answering questions, but we're not talking about this in this video, and so you can kind of forget about, you know something like this, right? And here's another ad. Let's see. Maybe I can see another ad. So here is an art creator quarrel campaign. Let's see what else we have. So here is another run. Build your city from the Stone Age to the modern age. And beyond right forge of empires. Build the city, and this is basically a kind of a game that you can build right play now. And so as you can see it, like Quora is not a big fan of affiliate stuff, but that means you need to create a buffer right? So that means we're kind of back on Facebook, the Facebook strategy, and so we need to be creating a buffer. Remember guys, there are always ways of doing anything you want, right? Is just about the effort required, right? So with Quora there are not huge fans of like you know, you cannot really go out and say, hey. Did the guy you know you cannot really go out on Quora and say something like hey, did the guy not calling you back? Click here and direct Lincoln right? It's not Bing Ads right? They're not going to be cool with that and So what you want is you want to be focusing on the informational content. If this is not your product right there basically advertising their own product, right says play now. I'm sure they're basically advertising their own game and things like that. And same thing for the yield street right. They confirmed their own business, their advertising, their own products with Quora. If you want to do affiliate stuff, you need to build a funnel. And what that means is you need to grab. You have your traffic, you have a content article and this means a website. This means you know a website with informational content, right? So something like you know, hey, you know you want to do you want to advertise something like text chemistry, which is, you know it's not a Max bounty product, but you know you get you get the picture you want to advertise something like this you need to create a website and you need to have 1015 articles on it. It doesn't need to be high quality, could be very simple and you to have a legit website with the log and everything like that and then you can advertise the article. Hey learned this. Read this. And you will learn why the guys not texting you back or why he's ignoring you and things like that. And then you know somewhere. Maybe in the middle, maybe on the sidebar. Maybe even a link somewhere you can say hey, by the way, if you want, you know the real kind of you want to learn how to win the guy back or you want to learn the phone game, why men leave in all of these. All these little things you can actually check out this product that is kind of how you do it on Quora. Of course there are exceptions, right? I mean affiliate products do slip in once in awhile. But that is kind of how you do it right? And let me tell you why this is like this, right? So if you stayed until the end of the video, I want to tell you why is why Google is a lot more flexible than things like war. And then things like Facebook. And the reason for that is that when I go on Google, I'm actually typing what I want, right? I'm basically telling Google Google I wanna text Chemistry Promo. OK, an Google goes out and shows me the ads for text chemistry promo. Google is giving me what I want right when I'm. On on Facebook, right when I'm on Facebook, I am not looking for ads, right? So you know, Google Facebook is very that's why Facebook is a lot more selective than Google. Because Facebook it's not. You know Facebook is very hesitant to show me ads be cause I'm not really there for us and so Facebook is very very selective and Facebook doesn't want to piss off the audience, right? It doesn't want to sell you this. You know this crazy offers? Would that make crazy crazy claims? Because there is a high chance that the person is going to be disappointed. It's like these health offers you see before and after picture. Maybe the Lightning is different, opposes different. Maybe the guy or the girl you know they did all these other things that offer is not talking about and so the greater, the greater the offer, the Greater your claims, the higher the chance of the person is going to be disappointed. If I'm selling an e-commerce product, you know I see what it is I'm going to get it. OK, you know, it is what it is. I'm not going to get disappointed, but if I'm advertising like something like text chemistry on Google And I use it. I'm sorry on Facebook and they use it and I tried and then the guy doesn't call me back, you know, let's say I'm a girl and I buy text chemistry. I might be disappointed, but in this case the actual person is actually searching for us and that is why Google and Bing are lot more flexibel be'cause its search marketing right? You search and you find it. You know you can search for whatever you want. I want to invest all my money into Bitcoin. No problem right? Google is going to show me ads for Bitcoin investment funds or what have you right? RI CE OS, right? Initial coin offerings and all these things. Facebook is not going to do that right? Because Facebook, I'm not searching for it. That is why Facebook and Quora are a lot more selective and that is why when it comes to things that you see on your feed, you're not searching for the ad. You have to go the informational route that is the shortcut that is the shortcut that you have in order to be successful. OK, so if you stayed until the end of the video, you understand now exactly what's going on. This is why I don't really care. And being I will advertise. I will do branded keywords. I will advertise exactly any kind of offer I want, and if they're typing for it, being is going to show that offer to the visitor because they're basically typing for it, whereas on Facebook they're not looking for ads and that's why Facebook doesn't want to disappoint. That's why Facebook is basically showing you like just normal, very very innocent, as right. How does succeed with Google ads? I go in here. I'm probably not going to get disappointed. I mean, it's hard to disappoint me if you're not selling me like like a health product, right? You're basically teaching me something. This is informational content. And then obviously this company is selling some products or services. I don't know which, but obviously there selling you something they're going to teach you something, but they're going to sell you something, and that's that. I cannot be really disappointed with it. I chose to buy their product services, whereas if I see some health offer, I'm probably going to be disappointed. Be cause you know every result is going to be different with health and fitness and things like that. Not everybody, you know, some people is going to be easier to have a 6 pack for other people is going to be a lot hard, and that's why there's going to be more disappointments and so that is the main difference. Kind of between search marketing. And anytime you have a feed like that's why Quora is very, very similar to Facebook. Alright guys, so I hope you've gotten some value out of this video. At least I hope you understand the fundamentals of page traffic and how to not have your account banned. How to effectively advertise. I understand we kind of flew by and very very quickly on each of the traffic sources, but I will make other videos later on with some advanced tactics that you can use in order to to make money from paid traffic sources.